As a nationwide campaign is launched to help homeowners across the UK to undertake green refurbishments in their homes, WWF is calling on Ed Miliband, Energy and Climate Change Secretary to push the Government to make these changes as simple and affordable as possible for householders.
TV presenter and WWF Ambassador, Kevin McCloud will today (Thursday) outline to Ed Miliband the need for better financial incentives and support to make it easier for homeowners to improve the energy efficiency of their property. This is the key aim of the Great British Refurb Campaign, supported by WWF, the Energy Savings Trust, UK Green Building Council, and Grand Designs Magazine.
Kevin McCloud says: “This is a campaign to revolutionise the Great British housing stock. We love our homes but they are big users of energy. That results in a big contribution to climate change and a big hole in our wallet.”
WWF believes that addressing the impact of our existing housing stock is essential if the UK is to meet its climate change targets of reducing CO2 emissions by 80 per cent by 2050. It is estimated that 80 per cent of the homes that will be standing in 2050 are already built, at present our homes are currently responsible for around 27 per cent of the UK’s CO2 emissions
While it’s important to take steps at home to save energy, much more needs to be done at Government level, so the Great British Refurb Campaign is calling on the Government to:
- Offer householders new ways to pay for green refurbishment, which would significantly reduce upfront costs and spread them over a longer period of time
- Provide better financial incentives for householders to refurbish their homes to make them greener and more energy efficient, through substantial government grants, subsidies, or tax rebates
- Ensure installers are qualified and approved to undertake the work
WWF is proud to be supporting this high profile campaign, alongside its work with the Existing Homes Alliance – a coalition of organisations lobbying for urgent action to reduce carbon emissions from the UK’s existing housing stock.
Earlier this year the Alliance urged the Chancellor to use the April 2009 budget as an opportunity to stimulate a green retrofit programme of the UK’s existing housing stock. Experience from other countries, most notably Germany, shows that investment in the environmental performance of the existing stock acts as a real boost for the labour market and will also help householders to significantly reduce their heating bills.
Colin Butfield, Head of Campaigns at WWF-UK says: “If the Government is looking for solutions to reduce the UK’s CO2 emissions and stimulate the ‘green economy’ over the next decade there is really no place like home. The roofs over our heads offer huge untapped potential both for the environment and the economy. Research has shown that householders are willing to play their part in tackling climate change, so it is now up to the Government to set out a range of new incentives that are of the sufficient scale, ambition, and urgency to ensure greener, more energy efficient homes.”
As part of the campaign, WWF is urging the UK public to sign a petition that will ask the Government to do more to help consumers finance the green refurbishment of their homes. Kevin McCloud will deliver this petition to 10 Downing Street later in the year. For more information visit wwf.org.uk
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Editor’s notes
The way we live is leading to environmental threats such as climate change, species extinction, deforestation, water shortages and the collapse of fisheries. WWF’s One Planet Future Campaign is working to help people live a good quality of life within the earth’s capacity. For more information visit www.wwf.org.uk/oneplanet
Recently the Government highlighted new research that shows householders are willing to play their part in tackling climate change and decarbonising our energy supply. Householders were said to be enthusiastic and positive about the concept of a ‘Great British Refurb’ and the idea of generating their own energy through micro-renewables, but sought help with the up-front costs through loans and grants.



